More Stories
#MyMomIs... zulily wants to know!

This post contains affiliate links and we will be compensated if you make a purchase after clicking on my links.

My Mom Is... What? zulily Wants to Know! Is your mom a hero, a great cook, an inspiration, your best friend... or something else equally as special? Every mom is one of a kind. zulily wants to hear about yours. This Mother's Day, zulily is celebrating moms by asking kids (big and small) to share photos answering the prompt “My Mom Is _____." The photos will be displayed in a gallery for the world to view at Watch the video for inspiration and to join the celebration:


Campaign: zulily #MyMomIs Campaign
Campaign Launch: Tuesday, May 6th
Details: Every mom is one of a kind. Tell us about yours. Kids and grownups everywhere are invited to snap a picture with the #MyMomIs sign (Download zulily’s sign here or create your own) and share it on Instagram, Twitter, and Facebook using the hashtag “#MyMomIs," or upload it directly to the zulily #MyMomIs webpage.

#MyMomIs Printable Sign

To learn more about zulily and shop for the hottest trends for moms of all ages and their kids go to
Evercontact: Automated, Productive Contact Management
Evercontact by Kwaga scans your email inbox daily to find new contacts and the updated contact details of current contacts. Contacts are then automatically imported into your address book (Gmail, Outlook) or a CRM like Salesforce. One of our principal uses for Evercontact has been to keep our media and public relations contacts up to date. A good publicist is in high demand and can move between clients and industries. Evercontact has allowed us to seamlessly keep tabs on these extremely important relationships. We have used Evercontact to manage our company address book for the past two years and can honestly say that it’s a core part of our toolkit.

How it works
The service runs in the background (you don’t have to do anything), and looks for incoming email signatures to update your contacts.
A Nifty Diagram via
Manual Contact Updates
Contacts can be added manually as well from the web (LinkedIn, your web mail, etc) with a chrome plugin.
If you’re just starting the path to automated contact management liberation, ‘flashback’ is an Evercontact feature that scans 1-5 years of your email history to update your address book or CRM
Evercontact is reasonably priced at $45 per year. Let us know what you think about the service below.

Crafting Made Easy -- Online! - With Craftsy

This post contains affiliate links which means I will be compensated if you purchase after clicking these links.

So, through one of my favorite tip sites, Trusper and quite possibly my repressed nervous energy, I’m crafting! This is typically not me, and I never thought that it would be, but it is and I am embracing it.

I have had one problem, however. I don’t really know how to craft. I mean, I guess anyone could ‘craft,’ but there is a real skill to crafting. One that abounds creativity - crafting uses science and math! I know! Anyway, as I usually do when I want to learn to do something, I hit the net. I lucked up on a real usable jewel - Craftsy! Craftsy is an online community of craft courses, craft supplies and craft enthusiasts. They also have really easy to use e-patterns! Whether you are a novice crafter or a pro, Craftsy’s courses are invaluable.

Already crafting? In addition to wonderful online courses and craft supplies, Craftsy also has an independent online pattern store that lets anyone upload and sell downloadable e-patterns with no fee!

How do you add a pattern to Craftsy and start your pattern store? It’s easy!

1. Make sure you have a Paypal account. All pattern transactions happen through Paypal, and Craftsy requires that you have a Student, Premier, or Business account in order to sell patterns.

2. Put your pattern in .pdf format. You can’t upload any patterns to the online pattern store unless they’re a .pdf file format, so if they’re currently saved as a Word doc, .jpg, or other file format, you must convert it to a .pdf before you upload it to Craftsy.

3. Include a photo. All patterns must have at least one photo to accompany them, but you can add up to five photos. Colorful, interesting photos tend to work the best for catching our members’ eyes!

4. Fill out the pattern description. We will ask you some basic questions around your pattern making it easier for Craftsy folk to find your pattern and know what your pattern is for. Make sure you have info about your pattern handy for this step.

For more information on how to sell a pattern through Craftsy, or to get started, visit Craftsy today!

Stitch Fix: Your Very Own Personal Stylist - Online!

From time to time we profile a ‘usable technology.’ Usable can mean productive. Usable can mean groundbreaking. Or in the case of Stitch Fix, usable can mean downright convenient. We believe it's Productive and groundbreaking as well... Stitch Fix delivers clothing and accessories hand selected by a personal stylist directly to your door.

How it works:
  1. You take a ‘personal style quiz.’ The quiz allows the personal stylist to get to know you.
  2. You receive five hand-picked items tailored to your style.
  3. Keep (and pay for) only what you love and send the rest back.

Stitch Fix makes a creative gift for the holiday season. Check out some Stitch Fix gift card options.

This post contains affiliate links which means I will be compensated if you purchase after clicking these links.


Dell's XPS Ultrabook just upped the ante when it comes to the latest in ultrabook computers. From an aluminum and carbon fiber design, to their unbelievable 9 hours of battery life, Dell definitely made this computer with the jet-setting young person in mind. Mobility is key, since it only weighs three pounds and has a profile under an inch thick, too, which means you can take it with you wherever you go.

More than just its sleek design, though, the XPS Ultrabook comes with all the modern trappings you need to get some serious work done - a dual-core 1.7 GHz Intel Core processor, a 256GB solid state drive, 802.11 b/g/n Wi-Fi, Bluetooth 3.0, and even an integrated webcam and microphone.

The Ultrabook boasts a 13" HD widescreen display, too, with LED backlit lamps that brighten faster and use much less power and are more energy efficient than the old CCFL counterparts. The screen is also protected and bonded with Corning Gorilla Glass to protect against scratches, and an Intel HD Graphics 3000 provides a wicked cool 1366 x 768 native resolution display.

Connect-ability is important with any laptop or tablet, and with the Ultrabook, you've got it - an integrated webcam and microphone capture your voice and face with precision, and the XPS' Bluetooth 3.0 technology can connect with all your other devices in a snap. The Ultrabook has a carbon fiber base which helps keep it cool and prevents overheating. You can work longer periods of time, knowing that it won't short out on you. And, the XPS can boot up from sleep mode in less than one second, so it's always ready to go and available for work, no matter how short an order you need for it to be ready.

For anyone who travels quite a bit, or for those among us who want the latest and greatest gadgets that not only look great, but also perform well, the Dell XPS Ultrabook is the one for you. It combines all the functionalities of a tablet with the design and reliability of a high-quality laptop, and it can go anywhere, do anything, and work in almost any condition.

Dell upped their game with this Ultrabook.
Maven, The Digital Health & Wellness Clinic for Women

I’ve recently become a Brand Ambassador for a new iPhone app called Maven -- a digital health and wellness clinic for women. The idea is revolutionary... If you think about it, most of your visits to the doctors are less than 15 minutes (now, your wait time is a different story), and your doctor is rarely 'hands-on.' How productive to be able to take a digital visit to the doctor when possible? It's very possible with Maven.

Once you download Maven, you'll get real advice from practitioners by posting for free on the forum or by booking an on-demand video appointment. There are a wide range of specialists available, including nurse practitioners, doctors, nutritionists, and physical therapists. Appointments start at just $18 -- probably less than your co-pay -- and again, posting to the forum is FREE. You’ll never need to go to the doctor to get allergy medication, a UTI prescription or even birth control again!

Use my personal referral code from the home screen -- LINDSEYVIP. That will give you $5 of credit towards your first appointment.

Search "Maven Clinic" in the App Store or download here. Let me know what you think!


Usable Clients: (New Client!) The City of Newark, NJ

We are honored to announce our new client, The City of Newark, under the leadership of Mayor Ras Baraka. The City of Newark comes to Usable Tech Co for a city-wide email newsletter sharing news and announcements from the city, and an online information hub aggregating breaking news, social media content and press releases. We are most gratified by our work with groundbreaking municipalities like the City of Newark.

Please check out (and subscribe to) the first issue below. You will also find future issues here.

WARNER’S #GetComfortable Campaign
Here’s a real usable campaign… Even bras can/ should be usable. Don’t settle for anything less!

The days of women tearing their bras off the moment they get home are over. Online, the most commonly searched words associated with bras include: hate, throw, stop and bad. Warner's® is on a mission to change that conversation with its newly launched #GetComfortable campaign, and the bras to support it.

Warner’s® and digital agency Carrot Creative have created a hilariously relatable video featuring Warner's® best-selling styles and the new Unbelievable UnwireTM – the only bra to replace traditional metal underwire with a flexible, bendable unwire. This means no more digging into your skin, no more poking through the fabric and no more losing its shape in the wash.

The #GetComfortable campaign video humorously shows women in situations where they are so unbelievably comfortable in their Warner’s® bras, that they forget they have them on – be it in the bath or while breastfeeding!

Throughout the campaign, consumers can visit to watch the video and join the conversation. By posting content to Instagram, Vine or Twitter with the hashtag #GetComfortable, fans will be eligible for a chance to win a $300 SpaFinder® gift card and a Warner’s® bra wardrobe. The campaign site will also feature information on national sales and fit events where consumers can shop great, low prices on Warner’s® products throughout the month of August, in-store and online.
More posts are loading...